Ideas worth reading

Practical thinking on web performance, SEO, design, AI, e-commerce, and development from the team at Webfix.

Performance

Webfix Agency·7 min

How Web Performance Directly Drives Conversion Rate

Every 100ms matters. Here's how site speed translates into real revenue — and how to fix the slow parts.

SEO

Webfix Agency·9 min

SEO Foundations for 2026: What Still Works

Search has changed, but the fundamentals haven't. A practical guide to what actually moves rankings today.

Design

Webfix Agency·6 min

Brand vs. UX: Why They're the Same Conversation

Treating brand and UX as separate disciplines creates disjointed products. Here's how to unify them.

Webfix Agency·8 min

Practical AI Automation for Small Teams

You don't need a data science team to benefit from AI. Here are automations any small team can deploy this quarter.

E-commerce

Webfix Agency·10 min

The Shopify Conversion Checklist

Twenty-eight fixes that lift Shopify conversion, from PDP to checkout — ranked by impact.

Development

Webfix Agency·7 min

WordPress vs. Headless: How to Choose

Both can be right. Here's a decision framework for when to go headless and when to stay classic.

Marketing

Webfix Agency·8 min

5 Email Flows That Drive Repeat Revenue on Autopilot

Set these five lifecycle flows once and watch them recover carts, welcome customers, and reactivate lapsed buyers — all without lifting a finger.

Performance

Webfix Agency·11 min

Core Web Vitals in 2026: A Practical Guide to Green Scores

LCP, INP, and CLS explained without jargon — plus the exact fixes that move each metric from red to green.

Design

Webfix Agency·9 min

Building a Design System That Actually Scales

Most design systems die in the Figma file. Here's how to build one that engineers actually use and that grows with your product.

Accessibility

Webfix Agency·8 min

The Web Accessibility Checklist Every Site Should Pass

WCAG 2.2 AA compliance doesn't have to be overwhelming. Here is a practical checklist of fixes that make your site usable for everyone.

Analytics

Webfix Agency·7 min

GA4 Migration: What to Track and What to Ignore

Universal Analytics is gone. Here's how to set up GA4 so you actually get insights — not just a dashboard full of noise.

Development

Webfix Agency·10 min

Headless CMS Showdown: Contentful vs. Sanity vs. Strapi

Choosing a headless CMS? Here is an honest comparison of the three most popular options — with real pros, cons, and pricing.

Marketing

Webfix Agency·9 min

How to Build a Social Media Content Engine (Not Just a Calendar)

Stop posting randomly. Here's how to build a repeatable content production system that keeps every channel fed without burning out your team.

Analytics

Webfix Agency·8 min

CRO Basics: How to Find and Fix Leaks in Your Funnel

Conversion rate optimization is not about hacking buttons. Here's a systematic approach to finding where visitors drop off and fixing it.

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